Analit + Sándor (Lovasember) — separated timeline & money map
v3 · 2026-06-14 · Two clients, ONE invoice stream. Built from szamlázz + NAV invoices, Wise+Revolut bank parse, Gmail, the WhatsApp group, the 04-27 billing call, and the Matyas↔Norbi Slack DM (68 msgs, now read).
🧩 The structure you need to keep straight
Sándor Csillag has no legal company — he is Zsuzsi's husband, so everything you did for Sándor (Lovasember) is invoiced through Analit Kft. Most Analit invoices therefore bundle two different clients' fees (+ sometimes a website one-off). The clean separator is the billing cycle baked into each invoice's period:
🔵 ANALIT (Zsuzsi / the travel agency)
Analit Utazásszervező Kft · PPC for Bali/csoportos utak
PPC management: 190,000 Ft / month
Billing cycle: 20th → 20th
Website mods: +50,000 Ft (Feb, one-off)
New website build: ~450,000 Ft (deposit 262,500)
Norbi's cut: 80,000 Ft / mo
🟢 SÁNDOR / LOVASEMBER (alovasember.hu)
Sándor Csillag · no legal entity → billed via Analit Kft
Fee v1: 110,000 Ft / month
Fee v2: 100,000 + 40,000 = 140,000 Ft / month
Fee v3 (Apr+, Norbi-direct): 150,000 Ft / mo
Billing cycle: 15th → 15th
Norbi's cut: 55,000 Ft / mo
✅ This split reconciles exactly: Analit PPC 570,000 + Lovasember PPC 360,000 + websites/mods 652,500 = 1,582,500 Ft (= total you invoiced Analit Kft, every forint accounted for).
🧾 Invoice de-bundling — who each Analit-Kft invoice was really for
| Invoice | Period | Total | → Analit PPC | → Lovasember PPC | → Website / one-off | Basis |
|---|
| SM-2026-10a | 2025.12.15–01.15 | 110,000 | — | 110,000 | — | inferred 15→15 cycle & 110k = Sándor v1 |
| SM-2026-10b | — | 150,000 | — | — | 150,000 | inferred "rendszerek kiépítése" = website/system |
| SM-2026-8 | — | 190,000 | — | — | 190,000 | inferred "rendszerek kiépítése" = website/system |
| SM-2026-9 | 2026.01.20–02.20 | 190,000 | 190,000 | — | — | inferred 20→20 cycle & 190k = Analit |
| SM-2026-12 | 2026.01.15–02.15 | 110,000 | — | 110,000 | — | inferred 15→15 cycle & 110k = Sándor v1 |
| SM-2026-13 | 2026.02.20–03.20 | 240,000 | 190,000 | — | 50,000 | confirmed your 03-23 email: 190 Analit + 50 web mods |
| SM-2026-28 | 2026.03.20–04.20 | 190,000 | 190,000 | — | — | confirmed "Analit – hirdetéskezelés" |
| SM-2026-29 | 2026.03.15–04.15 | 140,000 | — | 140,000 | — | confirmed "Lovasember – hirdetéskezelés"; 140 = 100+40 |
| SM-2026-38 | 2026.04 | 262,500 | — | — | 262,500 | confirmed "weboldal előleg" (Analit new-site deposit) |
| TOTAL | | 1,582,500 | 570,000 | 360,000 | 652,500 | |
⚠️ The website/one-off pool (652,500) = SM-8 (190k) + SM-10b (150k) + SM-13 web-mods (50k) + SM-38 (262.5k). Of these, the 50k (Analit mods) and 262.5k (Analit new-site deposit) are Analit's; SM-8 + SM-10b = 340,000 is "rendszerek kiépítése" with no client named — could be Analit's, Sándor's, or split. (See open questions.)
Legend
Analit (Zsuzsi)
Sándor / Lovasember
Website one-off
Norbi (CFD→Norbi cut)
Combined invoice (both)
Open / gap
2025-05-23
LOVASEMBERSándor's relationship begins
First Revolut payment from Sándor — 150,000 Ft. Through 2025 he pays 890,000 Ft directly via Revolut, no invoices (he has no company). 110k appears as the monthly rate (Oct, Oct, Dec); the 150k/260k payments look like catch-ups or bundled website one-offs.
Bank · Revolut
2025-10-14
LOVASEMBERNorbi joins Lovasember PPC
"Lovasember egyeztetés" (Sándor + Norbi + Matyas). Norbi's Lovasember cut starts: 55,000 Ft/mo (paid Oct, Nov, Dec, Jan, Feb).
Gmail · Bank
2025-11-19
ANALIT⭐ First Analit touchpoint
Norbi organised it — "Analit x ClientsFlow" with Zsuzsanna Szintai. Sándor (already a client) brought his wife's travel agency in. Scoping meeting 12-01 (Norbi + Sándor both attend).
Gmail (calendar)
2025-12-15
LOVASEMBERLovasember billing moves onto Analit-Kft invoices
Sándor's last direct Revolut payment was 12-22; from here his fee is billed via Analit Kft. First such period: 12.15–01.15, 110,000 (later appears on SM-2026-10).
Invoice SM-10 · Bank
2026-01-20
ANALIT⭐ Analit kick-off — PPC work starts
Ads live ~Jan 15–23. Analit's own PPC (190k/mo, 20→20 cycle) begins. Norbi's Analit cut (80k/mo) starts next month.
Gmail · Google Ads
2026-01-30/31
COMBINED INVOICESM-8 + SM-9 + SM-10 = 640,000
First invoice batch to Analit Kft, bundling: Analit PPC 190k (SM-9) · Lovasember PPC 110k (SM-10a) · website/system 340k (SM-8 190k + SM-10b 150k).
Invoices · Gmail
2026-02-05
PAIDAnalit pays 640,000 Ft
In full, 6 days after invoicing (ref "sm-2026-8-9-10"). Covers both clients + website.
Bank · Wise
2026-02-19
NORBI CUT180,960 Ft incl. Analit 80k + Lovasember 55k
Reference splits it: "KL 45,960 · Lovasember 55,000 · Analit 66,500 (→ topped to 80k)". Norbi's first Analit cut + his ongoing Lovasember cut — both paid.
Bank · Revolut
2026-02-22
COMBINED INVOICESM-12 + SM-13 = 350,000
Lovasember PPC 110k (SM-12, 01.15–02.15) · Analit PPC 190k + web mods 50k (SM-13, 02.20–03.20). Paid Feb 25.
Invoices · Gmail · Bank
~2026-02-15→03-15
LOVASEMBERPOSSIBLE GAP
A Lovasember month (Feb 15 – Mar 15) isn't separately invoiced
The 15→15 Lovasember invoices run 12.15–01.15 (SM-10a), 01.15–02.15 (SM-12), then jump to 03.15–04.15 (SM-29). The 02.15–03.15 month has no matching line — either missed, folded into another invoice, or the rate-change month. Worth checking.
Invoice periods
2026-03-23
COMBINED INVOICESM-28 + SM-29 = 330,000
First time the two are named separately: "Analit – hirdetéskezelés" 190k (03.20–04.20) · "Lovasember – hirdetéskezelés" 140k (03.15–04.15, = the new 100+40 rate). Paid Mar 26.
Invoices · Gmail
2026-03-26
NORBI CUTconfirmed (Slack)188,760 = Analit 80k + Lovasember 55k + KL 53,760
Matyas in Slack (03-26): "Küldtem 188 760 Ft-ot. Kl: 134400 × 0.4 = 53 760 (30→40%-ra emelve a részed). Lovasember: 55 000. Analit: 80 000 (ahogy előző hónapban is)" — so Feb 19 was also 80k Analit. Same day he proposed fixed per-client fees (except KL = 40% of revenue).
Slack DM · Bank · Revolut
2026-04-08/09
WEBSITEANALITAnalit new-website deposit — 262,500 Ft
SM-2026-38 "weboldal előleg számla" (advance/deposit). The new Analit site was discussed at ~450,000 Ft total — this is the deposit. (Sándor's Lovasember website is a separate one-off — likely inside the SM-8/SM-10b 340k pool; to confirm.)
Invoice · Gmail · Bank
2026-04-20→27
BILLING MODEL CHANGES⭐ Norbi starts invoicing both clients directly
04-27 "számlázás N×M" call + client email: advance billing ("month start, for the following month"), Analit → calendar month, Lovasember → calendar month, and "a számlákat ezentúl Norbi fogja küldeni". Norbi's first invoices: VND-2026-1 Lovasember 225k (04.15–05.31, = 150k/mo) · VND-2026-2 Analit 258,750 (04.20–05.31).
Transcript · Gmail · NAV invoices
2026-04-28
ANALITNORBI'S CLAIM"egy hónapot ingyen dolgoztunk" — the origin of the dispute
Norbi in Slack: "az analit chatben már január 20 és február 20 között is beszéltünk csomót, illetve a hirdetések már január végén elindultak (01.23, 01.30). … ha Zsuzsi először 02.20 utalt és előre fizetett, akkor egy hónapot ingyen dolgoztunk vagy benéztünk valamit a pénzezésnél." → his premise (first client payment 02.20, in advance) is factually off (Analit first paid Feb 5, and SM-9 covered 01.20–02.20), but his count is right: see verdict.
Slack DM
~2026-05
ANALITPAIDVND-2026-2 (258,750) paid by Analit
From here Analit's fee goes straight to Norbi (he keeps the full 190k, not the 80k cut).
Norbi's tracker
2026-06-02
ANALITUNPAIDVND-2026-5 — Analit June 190,000
Norbi billed Analit directly; due 06-10. Client's payable to Norbi now — chase Analit. (VND-2026-4 = Lovasember June 150k, also direct.)
Gmail · Tracker
💰 What each client actually owes/paid (separated)
🔵 ANALIT — money in (to CFD)
PPC Jan20–Apr20: 3 × 190k = 570,000
Website mods (Feb): 50,000
New-site deposit: 262,500
Share of SM-8/10b 340k website pool: ?
From Apr 20 → paid directly to Norbi (VND-2).
🟢 SÁNDOR/LOVASEMBER — money in (to CFD)
2025 via Revolut (direct, no invoice): 890,000
2026 via Analit Kft: 110k+110k+140k = 360,000
Possible missing month (Feb15–Mar15): ~110k?
Share of SM-8/10b website pool: ?
From Apr 15 → paid directly to Norbi (VND-1/-4, 150k/mo).
⚖️ Verdict
- The two streams reconcile cleanly via the billing cycles: 20→20 = Analit (190k), 15→15 = Sándor/Lovasember (110k→140k). Every forint of the 1,582,500 billed to Analit Kft is attributed.
- On Norbi's "we worked a month for free" (the actual dispute): his premise is wrong — Analit first paid on Feb 5 (not 02.20), and invoice SM-9 covered the 01.20–02.20 first month, with your Feb-19 cut paying Norbi 80k for it. But his arithmetic is right: the client paid CFD for 3 Analit PPC months (01.20–02.20, 02.20–03.20, 03.20–04.20) while Norbi received only 2 Analit cuts (Feb 19 + Mar 26). So ~80,000 Ft (one month's Analit cut) is genuinely owed to Norbi for the old-model period — it's a one-month count gap, not a "first month was free" gap.
- The likely offset: from Apr 20 Norbi invoices Analit the full 190k directly (VND-2026-2/-5), vs his agreed 80k cut — +110k/mo in his favour. Whether the ~80k is actually still owed depends on the 04-27 "running balance": if Norbi keeps the full client fee now, the windfall already absorbs the old 80k; if he trues up to 80k, then pay the one month. This single decision settles the whole Norbi question.
- Client side is clean & in advance: Analit paid every batch in full within days.
- Two bookkeeping gaps (not Norbi): (1) the Lovasember Feb 15–Mar 15 month with no invoice line; (2) the 340k "rendszerek" pool (SM-8 + SM-10b) — Analit's website or Sándor's?
❓ Open questions (only you / Norbi can answer)
- The 340,000 Ft "rendszerek kiépítése" (SM-8 190k + SM-10b 150k): was this Analit's website, Sándor's (Lovasember) website, or split? You said both got websites as one-off project fees with no separate invoice — which invoice carried which site?
- Lovasember Feb 15 – Mar 15: was that month invoiced (and I've mis-mapped it), folded into another invoice, or genuinely skipped during the 110k→140k rate change?
- Sándor fee timing: when exactly did 110k become 140k (100+40)? The invoices show 110k through 02.15 and 140k from 03.15 — does 02.15–03.15 belong to the old or new rate?
- The 2025 Revolut 150k & 260k payments from Sándor: were those bundled (monthly + website one-off / catch-up), or a higher early monthly rate?
- SM-9 (190k, Jan20–Feb20) = Analit PPC? I inferred it from the 20→20 cycle + 190k amount — confirm it's Analit and not part-website.
- Analit new website (~450k): 262,500 was the deposit — was the remainder ever invoiced/paid?
💬 Slack DM — now read (68 messages, Mar 17 → Jun 14)
Connected via your Slack web session (token saved to the environment). Key confirmations from the Matyas↔Norbi DM:
- The 03-26 188,760 split is confirmed (KL 53,760 = 40% · Lovasember 55,000 · Analit 80,000 "as in the previous month") — so Feb 19 was also 80k Analit.
- Fixed per-client fees agreed 03-26 (except KL = 40% of revenue); advance payment confirmed (Norbi 04-27: "ha előre kapom a fizut…").
- Norbi's 04-28 message is the literal origin of the "first month" question — analysed in the verdict above.
Sources under ~/Documents/Agty/analit-analysis/ (incl. slack/norbi_dm.txt). Confidence tags: confirmed = invoice label / your email / Slack · inferred = billing-cycle + amount pattern.